Exploring all aspects of PocketMedia Print and Digital
Personalise your campaign and ensure quick production turnarounds with digitally printed Z-CARD®s.
These hand finished Z-CARD®s can be produced with a 72 hour lead time and are extremely cost effective for smaller production runs of up to 1000 units. With options to personalise the Z-CARD®s, this is the ideal solution for events and conferences where delegates [...]
An exciting new product has been added to the Z-CARD®s portfiolio – the fun and interactive Infinity Fold. The multiple ways of folding and unfolding the card to reveal different messages make this a playful product that is sure to engage your audience.
Watch our product video by clicking here.
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A great way to increase the recall value of your PocketMedia® communications is to ensure that you place them front of mind. Danone, the world’s leading volume producer of fresh dairy products, recently did just this. They designed a recipe Z-CARD® to promote their Danette brand. This had a magnetic back cover so that it [...]
Independent research carried out by Marketing Week has indicated that over 50% all people polled intend to move from a traditional mobile handset to a Smartphone this year. This coupled with a current Smartphone penetration rate of 23% in the UK which is growing by 70% year-on-year there has never been a more important time for [...]
Sporting events have always been a strong foundation for PocketMedia® campaigns and with the South Africa WorldCup around the corner it is proving an effective way to engage audiences. ING recently utilised the solution to do just that. As part of a sales-driving and brand awareness campaign, Z-CARD®s were used as both support banners during a [...]
The Guardian conducted an experiment to explore exactly how many marketing messages the average Londoner is exposed to everyday and how many we actually retain. The results spoke volumes showing that we are exposed to over 3,500 daily messages and 99% of those having little or no impact!
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