Tag Archive for 'PocketMedia'

Wayne Rooney’s hairdresser brings Bromley FC barnets into the digital age!

The Hayes Lane club have done a deal with the Betfair betting website for all their players to sport QR codes on their heads tomorrow as they face Leyton Orient in the FA Cup first round.
Daniel Johnson is famous for styling Rooney’s hair – albeit with the help of a little surgery – and will [...]

Coupons – the way forward for brands

New research carried out for Coupon.com suggests that 44% of respondents agreed that coupons or vouchers influence them to choose between brands. 
The survey was carried out by YouGov in the UK. The survey also found that 16% of consumers use coupons to purchase products more than they would have a year ago with an 11% [...]

Z-CARD® success at mediaPro!

It was a great couple of days at mediaPro this week with a fantastic turnout of delegates and exhibitors descending on Kensington Olympia.
Over 150 companies exhibited, ranging from start-ups to established big brands. Among those giving seminars at the event were British Airways, LoveFilm.com, Google and Z-CARD®. Z-CARD® delivered three seminars over the course of [...]

Z-CARD® at MediaPro 2011

MediaPro is a top marketing and media exhibition held in November every year at Olympia, London. The event is always extremely popular, with over 150 expert suppliers of marketing solutions including new online and offline technologies and social media. With the event attracting over 50 major brands including Unilever, ITV and Universal Pictures at the 2010 [...]

Are QR Codes the solution for lost keys?

Most of us have experienced the frustration when you struggle to remember where you left your keys. However, QR codes may provide the key solution in tracking them down.
The idea is that you attach a QR code to your key ring which would provide a QR code download link and instructions on the back. When [...]

Z-CARD AT VAD 2011

On the 18-20th October, VAD e-commerce holds its 15th edition in Lille, France. With more than 300 exhibitors in a 15,000 m² space the exhibition is set to draw great crowds, with an expected 12,000 visitors.
The three-day event provides a unique international platform attracting experts, businessmen, French and international policy makers, expecting to experience new [...]

NEW AUGMENTED REALITY Z-CARD® LAUNCHED

Worldwide PocketMedia® specialist Z-CARD® Ltd has launched the Augmented Reality (AR) Z-CARD® combining PocketMedia® with an interactive and virtual experience. The innovative new AR Z-CARD® bridges the gap between print and digital offering brands an engaging way to interact with their target audience.

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Shorter lead times with digitally printed Z-CARD®s

Personalise your campaign and ensure quick production turnarounds with digitally printed Z-CARD®s.
These hand finished Z-CARD®s can be produced with a 72 hour lead time and are extremely cost effective for smaller production runs of up to 1000 units. With options to personalise the Z-CARD®s, this is the ideal solution for events and conferences where delegates [...]

www.zcard.co.uk re-launched!

Continuing with our mission to make information simple and accessible, we’re proud to announce the launch of our all-new Z-CARD® website! The new website reflects all of our current offerings, including our latest digital services such as QR codes and Augmented Reality technology. With a selection of our recent campaigns, we’ve provided the most up-to-date [...]

The Augmented Reality City

The vision of futurists and science fiction authors is a complete ‘Augmented City’ in which billboards and street signs change to suit your interests as you walk past them. This is slowly becoming reality for many through the use of Augmented Reality mobile city apps.
The goal of Augmented Reality companies, such as Junaio, is to [...]